Perspectives on Sports

Arent Fox Sports Practice Group Leader Rich Brand was quoted in the Louisville Courier Journal on the forthcoming naming rights deal for the University of Louisville Cardinal Stadium.

Sports Partner Jennifer O’Sullivan spoke with Bloomberg Law to discuss the NCAA and its members schools’ potential desire to profit from gambling on their sporting events. The issue follows the US Supreme Court’s recent decision to strike down a federal ban on sports gambling which may subject them 

The 2018 edition of Legal 500 US has rated 50 Arent Fox LLP attorneys as national leaders in their field. In addition, 18 of the firm’s practice areas were ranked among the best in the country, including new recognition for the firm’s Trademark Litigation and White Collar groups.

Chambers USA: America’s Leading Lawyers for Business has recognized 30 Arent Fox LLP attorneys as leaders in their field.

In this video episode of Fashion Counsel, Anthony Lupo and Richard Brand discuss the issues and opportunities in naming rights and sponsorships.

In 2017, the sports industry faced disruption and worked to adapt to its new realities, which spanned sponsorships, gambling, the Olympics, social movements, amateurism, financing, and more.

Arent Fox LLP recently served as outside counsel to Rakuten Inc. in a multi-year partnership with the Golden State Warriors and the National Basketball Association.

Arent Fox LLP is pleased to announce that Sports group leader and Real Estate and Hospitality partner Richard L. Brand and Automotive practice leader Aaron H. Jacoby have been named among the “Top 100 Lawyers” in California by the Daily Journal.

Forty-two Arent Fox LLP attorneys have been rated as leaders in their profession by The Best Lawyers in America 2018.

Arent Fox LLP recently served as outside counsel to Fort Worth-based Williamson-Dickie Manufacturing Co., advising the global workwear company on a naming rights agreement with Multipurpose Arena Fort Worth and the City of Fort Worth for what will be known as Dickies Arena. 

Arent Fox LLP recently served as outside counsel to the Transbay Joint Powers Authority’s Transbay Transit Center, advising the complex on a 25-year naming rights agreement with San Francisco-headquartered Salesforce.

Earlier this week, Sports leader Richard Brand and associate Christina Campbell published an article with American Lawyer Media analyzing the recent uptick in naming rights transactions that is expanding beyond sports arenas and stadiums. 

San Francisco - Arent Fox LLP is proud to announce that leading global referral guide Legal 500 has named partner Richard L. Brand one of the best sports lawyers in the country.

The 2017 edition of Legal 500 US has rated 50 Arent Fox LLP attorneys as national leaders in their field. In addition, 17 of the firm’s practice areas were ranked among the best in the country. Legal 500 highlighted Arent Fox’s extensive capabilities across a number of areas of the law.

Chambers USA: America’s Leading Lawyers for Business has recognized 32 Arent Fox LLP attorneys as leaders in their field.

Arent Fox LLP recently served as outside counsel to the Seattle Seahawks and its affiliate company, First & Goal Inc., in a renewal of the stadium naming rights transaction with CenturyLink, Inc.

On January 31, 2017, the General Counsel of the National Labor Relations Board released an official memorandum declaring that scholarship football players at some of the most elite college programs are employees under the National Labor Relations Act.

In a recent feature, LawinSport asked leading sports lawyers to share their views on the top headlines and trends to follow in the sports industry in 2017.

In its year-end issue, LawinSport asks leadings sports lawyers in the US to share their insights on what was the biggest legal issue in US sports in 2016.

Arent Fox LLP recently served as outside counsel to Brooklyn Sports & Entertainment (BSE), advising the company on an arena naming rights agreement with New York Community Bank.

Naming rights are not just for major leagues – now universities, training facilities, minor leagues, and even non-sports properties are considering selling these rights.

Franchise valuations in today’s sports market continue to rise, and in the NFL, new stadiums – and new hometowns – are playing a major role, as covered by the San Francisco Business Times.

Arent Fox LLP served as outside counsel to the National Basketball Association’s Los Angeles Lakers, advising the franchise on a new long-term partnership with UCLA Health.

San Francisco, CA — Arent Fox LLP recently served as outside counsel to the National Football League’s Miami Dolphins, advising the club on an 18-year stadium naming rights agreement with Hard Rock International.

Arent Fox LLP recently served as counsel to Inova Health System advising them on a multi-year naming rights and sponsorship transaction with the National Football League’s Washington Redskins