Issues in Online Distribution

In this episode of Fashion Counsel, Partner Anthony Lupo talks with Partner Kelli Scheid Smith about tactics fashion brands should think about when they’re expanding into e-commerce including potential issues with distributor agreements.

Worldwide e-commerce sales are anticipated to increase nearly 21% to $1.592 trillion in 2015. More fashion brands will consider omni-channelling to use technology to deliver their products across a variety of channels. These opportunities allow companies to grow, but also give rise to new legal hurdles.

Fashion Counsel’s Executive Series offers analysis and key points of law impacting Fashion executives. Fashion Counsel host Anthony Lupo, partner and leader of the firm’s Fashion, Luxury Goods & Retail practice, conducts one-on-one interviews with fashion CEOs and business leaders. 

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